1: DIGITAL MARKETING/ICT EXECUTIVE
We require the service of a smart and eager to learn Digital Marketing/ICT Executive to manage and maintain our ICT & Digital Marketing infrastructure:
Job Description
As an Digital Marketing/ICT Executive you be in charge of
• Executing all digital marketing campaigns, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Designing, build and maintaining the school’s social media presence
• Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Collaborate with the ICT Business Consultant to brainstorm new and creative growth strategies
• Collaborate with the ICT Business Consultant to create landing pages and optimize user experience and execute Search Engine Optimization strategies
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
*Maintain the School’s Computer systems and Internet Facilities.
* Maintain the Schools website. Learning Management System (LMS) and School Management System (LMS)
*Maintain the School’s Digital Marketing Assets.
*Reporting directly to the School Administrator and the ICT Business Consultant
Qualifications Required for the position
• OND or its equivalent with ICT qualifications
• 1-3 years proven work experience in ICT, Graphic Designing, Web Applications, digital marketing, networking
• Experience in managing SEO/SEM, marketing database & Email/Social media campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Strong analytical and data-driven skills
• Pay attention to details and has a teachable spirit
* He or She must be residing around Benin City and NOT too far from any of of the school locations.
Skills: Data Analysis, Content Creation, SEO & SEM, Social Media, Networking and Marketing Analytics. Etc.
Knowledge: Adobe Photoshop, Canva